Persona Map Features
Discover the powerful tools Persona Map offers to help you understand your audience, manage relationships, and streamline your projects.
Personal Brand Dossier
Your brand feels scattered across notes, docs, and memory.
Pull your brand attributes—purpose, values, strengths, voice, and proof points—into one front-and-center dossier.
Show up consistently across resumes, LinkedIn, interviews, and stakeholder conversations.
Purpose Statement Builder
Struggling to articulate why you do what you do?
Guided prompts and examples help you craft a crisp personal purpose statement in minutes.
Make decisions faster and tell a compelling “why” in interviews and leadership settings.
Legacy Line Builder
Hard to express the impact you want to be known for.
Turn big, long-term aspirations into a single, memorable legacy line.
Lead with intention and align projects, roles, and development to your end state.
Elevator Pitch Builder
Your intro runs long and misses the point.
Build a tight, 30-second pitch that answers “why you?” with clarity and confidence.
Open doors with concise, persuasive intros for networking, interviews, and exec briefings.
Drivers Identification
You forget to highlight what truly differentiates you.
Capture your brand themes, core values, and strengths as always-on reminders.
Stay on-message and choose work that fits your strengths and values.
Leadership Style Assessment
Unclear which leadership approaches you naturally use.
Self-evaluation aligned to Daniel Goleman’s six leadership styles, with insights and tips.
Adapt your approach to the situation—and lead teams more effectively.
Communication Style DISC Assessment
Misalignment in tone and delivery creates friction.
Assess your DISC communication style and learn how to flex with different audiences.
Reduce miscommunication and build trust faster across teams and stakeholders.
Resilience Meter
You can’t see patterns in your well-being until burnout hits.
Track how you feel across four factors—daily, weekly, monthly, yearly—with trends.
Spot early warning signs and make small adjustments before issues become big.
Stakeholder Analysis
You’re not sure who actually moves the needle on your goals.
Map your ecosystem, assess each stakeholder’s stake and influence, and define what they care about.
Prioritize the right people and craft strategies that earn support faster.
Stakeholder Mapping
It’s hard to keep track of influence, interest, and trust at a glance.
Visualize stakeholders by influence, interest, and trust to see who to leverage for what.
Focus your time where it matters and sequence the right conversations.
Stakeholder Engagement Planning
Relationships drift without deliberate touchpoints.
Plan intentional interactions for each key stakeholder with objectives, messages, and cadence.
Advance relationships purposefully and turn champions into ongoing allies.
Career Pathing
Many possible paths, no clear route to a dream role.
Record experience, compare options, and chart practical paths toward target roles.
Move from wishful thinking to an actionable, confidence-building plan.
Impact Portfolio
Your biggest wins get lost in old files and fading memory.
Capture quantified accomplishments and outcomes as reusable, resume-ready stories.
Respond to recruiters and interviews with crisp, credible proof of impact.
Feedback Journal
You collect feedback but don’t translate it into growth.
Log feedback, extract themes, and convert insights into actionable next steps.
Turn feedback into momentum—and demonstrate a visible growth mindset.
360-Degree Feedback
You need honest input, but asking directly can bias responses.
Configure a personalized, anonymous 360 survey for up to ten stakeholders.
See blind spots and strengths clearly to target development where it counts.
Development Plan
Development efforts stall without structure and milestones.
Set an overarching goal, up to three strategic growth areas, success criteria, resources, and milestones.
Be intentional about growth and track real progress with wins along the way.
Job Applications Tracker
It’s easy to lose track of where you applied and what’s next.
Track applications, statuses, dates, and follow-ups from a single, simple view.
Run a disciplined search and follow through on every opportunity.
Jobs to Apply For Tracker
Great roles slip through the cracks without a system.
Save target postings, notes, and next steps so you never lose a lead.
Keep a healthy pipeline and apply at the right time with the right message.
Job Search Resources
Advice is scattered and often generic.
A curated library of U.S.-focused tips for sourcing, resumes, interviewing, networking, and more.
Use proven tactics that move you closer to offers, faster.
Articles Library
You want research-backed insights without endless scrolling.
A library of synthesized articles from top research and thought-leadership sources.
Make smarter career decisions grounded in credible insights.