Executive-grade career intelligence for the AI era.
Persona Map isn't a marketing tool. It's a private record of your impact, feedback and stakeholders, and an advisor that turns it into your self-review, your promotion case and your next move.
Your persona is your edge. Your personas are your moat.
No credit card to start. $24/mo or $199/yr after trial.
In an AI-reshaped market, what separates ambitious professionals isn't skill. It's strategic identity.
Your persona — singular.
The strategic public-facing identity you project to the market today. Your executive persona. Your leadership persona. The signal that determines whether you get the promotion, the role, the seat at the table.
Your personas — plural.
The portfolio of identities you intentionally architect as work transforms. The strategist-persona. The AI-operator persona. The founder-operator persona. The ones you grow into. The ones you graduate out of. The next one you deliberately build because the market is about to reward it.
One record of your career. Ready for the moments that decide it.
Every result logged, stakeholder mapped and piece of feedback captured makes your next review, promotion case or interview easier to prepare, from your own evidence and not a generic template.
Review and promotion case
Draft your self-review and build your promotion case from what you have logged. Every claim ties back to a real entry.
Impact record
The evidence layer. Results, feedback and the changes you made, captured as they happen in one lasting record.
360° feedback
Ask the people you work with, anonymously. See strengths and blind spots, then turn them into one development priority.
Stakeholder map
Who shapes your next step, where each relationship stands, and what each one needs from you next.
Your record, in any AI
Copy any section, or the whole map, as ready-to-use context for the assistant you already use.
Job search
Prepare interviews from your real examples, match your evidence to a role, and track every application.
Purpose, leadership style, communication style, career goals and a development plan are built in as your starting points.
Research-backed reading on the moments that shape a career.
When Your Role Is Contracting, Direction Matters More Than Speed
The measured harm from AI-era contraction falls on people entering or re-entering the market, not on experienced people in seat. What the labor data show, using software engineering as the example, and which moves have paid off for people in contracting occupations.
Read the article →October 16, 2026The Raise Conversation When Budgets Are Flat — Which Door, and When
Merit budgets are flat, set early, and leave little room between an average performer and a strong one. The larger pay moves come through promotion, market adjustments and outside offers. What the data say about each, and how to sequence the conversation.
Read the article →October 15, 2026What Résumé-Screening Software Actually Does — and the 75% Myth
The claim that software rejects 75% of résumés before a human sees them has no study behind it. What applicant tracking systems really do, where they do exclude people, how AI has changed what an application is worth, and where a job seeker's effort should go.
Read the article →Priced like the intelligence subscription it is.
$199 a year, or $24 a month. The annual plan covers a full review cycle: the months of building your record and the moment you need it.
See full pricing →- 14-day free trial · no credit card to start
- Full access to every tool and the Advisor
- Your record stays readable if you cancel
- Cancel anytime
Make your case in the AI era.
Promotion windows close. Markets shift. Personas evolve. The professionals who navigate this deliberately — with evidence, with strategy, with an integrated record of who they are and who they're becoming — are the ones who keep moving forward.