Persona Map

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What is Persona Map?

Persona Map is a career intelligence platform for professionals, from individual contributor to director. It is a private workspace for defining your professional identity, documenting your impact, mapping the stakeholders who shape your career, planning your development and running your job search. The Advisor, its AI advisor, works from your own record rather than generic advice. Plans are $24/month or $199/year, with a 14-day free trial.

What is Persona Map?

Why We Exist

Most professionals know they want to grow but struggle to capture what makes them unique or where to focus next. Persona Map helps you define your purpose, core values, and strengths while clarifying how you lead, communicate, and create impact. It also gives you a place to plan your goals, document achievements, and prepare for interviews, promotions, or transitions with confidence and clarity.

A person working on a laptop at a desk with a plant in the foreground

What You Can Do Here

  • Personal Brand – Define your purpose, core values, strengths, leadership style, communication style, and elevator pitch to build a brand that reflects who you are and how you lead.
  • Stakeholder Management – Identify key stakeholders, map their influence and alignment, and build engagement plans to strengthen your network and impact.
  • Career Development – Set your dream roles and career goals, reflect on feedback, and record your impact in a living portfolio to support growth and readiness.
  • Job Search – Track applications and organize job opportunities so you can apply strategically and follow through with focus.

Your Data, Your Control

Everything you input stays private to you. Your data is securely stored, and you decide what gets shared and when. Persona Map was built with privacy and autonomy in mind, so you can reflect honestly and plan freely.